Ngekhulu leminyaka yokuhamba okuphakamileyo, isitayela semidlalo kwiingubo ezinika inkululeko kunye nokulula, ngoko kuyimfuneko kwisigqi sesixeko samanje, sithandwa ngokubanzi. Nangona kunjalo, akukho festile angazigqiba ngokupheleleyo kwivalelo yentuthuzelo engapheliyo, engazange aqinisekise ukuba unomtsalane. Yingakho ezininzi iimveliso ezidumeleyo zezemidlalo kunye nezihlangu zisebenza ngokubanzi nangakumbi ngokukodwa ukudala umgca wokuvelisa obonisa ngokucacileyo umntu kunye nesitalelo sabathengi bawo. I-brand yaseMerika eyaziwayo yezemidlalo kunye nezicathulo i-Saucony yayingekho. Makhe sixoxe namhlanje malunga neentlobo ezihlukeneyo zabathengisi bebhinqa beli bhinqa, elalihlala ngokufanelekileyo kwi-niche kwimakethe yeemfesi zezemidlalo.
Imbali yenkampani i-Saucony
I-Saucony eqinile yasungulwa ngowe-1898. Igama layo livela kumgama omncinci weSokani Creek River ePennsylvania. Le nyaniso yenziwa ngenxa yokuba zilapha iingcambu zezithethe zababhali be-brand Saucony. Ukususela ekuqaleni kwenkampani yayizibandakanya ekuveliseni izicathulo zabantwana. Nangona kunjalo, kamva i-Saucony eqinile yaqala ukukhupha izitya zabasetyhini, kwaye ngoko ke abafazi. Ngokuqaliswa kwemveliso yezicathulo zezemidlalo kubantu abadala, uphawu luye lwakha ngokukhawuleza kwaye sele luye lwafumana iziphumo eziphambili ngo-1910. Phantse kwiminyaka engama-50 edlulileyo inkampani yafunyanwa yi-Hyde Industries, inkampani eyaziwa eMelika ngokuyila kweengubo zabadlali. Ukuphumelela kwangempela kwi-Saucony kwakukusetyenziswa kwendlela ebizwa ngokuba yi-slip-taste in the production of shoes. Nangona ezinye iimpawu ezifanayo zazisetyenziselwa ukudala ama-sneakers amakhadibhodi, i-Saucony yenqabile oku, okuye kwavumela ukuba izicathulo ezisebenzayo zilula.
Umgca ohlukileyo we-American sneaker Saucony
Imodeli ethandwayo kakhulu yabasetyhini be-Saucony yi-Saucony Jazz. Le nguqulo yeetrro sneakers iye yaba sisiseko semimiselo emininzi, ivuselelwe ngomsebenzi wokwakha kunye nophuhliso oluhlangeneyo namanye amaxabiso. Ngelo xesha, umenzi akashiyi. Phakathi kwezinto ezintsha zenkampani ye-Saucony iphinda ikhiphe imodeli yokuqhubela i-ISO-series series, inkalo ekhethekileyo yinto ehlukile ye-ISOFIT yokukhangela.
Ukongezelela, iimodeli ezithandwayo ze-Saucony Inkalo echaziweyo ziquka izicathulo ezihambayo zesibhakabhaka kunye ne-ventilation eqinisiweyo kunye nesithende esiphansi, kwakunye ne-depreciation system. Iimodeli ezingaqhelekanga ezithandwa ngabasetyhini, ezenzelwe ukufaneleka okanye ukudlala ibhola. Iinguqu zemihla ngemihla yezetrato ze-Saucony ezemidlalo zihamba ngokugqithisekayo kwaye zihamba kakuhle izicathulo ze-GRID VIRRATA, kwakunye nezikhetho zokusebenza kwixesha elibandayo.
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