Iingcingo zeFila

Iimboni zide zide zivela kwiimeko zezicathulo zezemidlalo ukuya kwinqanaba lemihla ngemihla. Ziye zilungiswa kwisitayela se-cashew , ngoku ziveliswa ngabayili befashini kunye nabakhiqizi abadumileyo beengubo. Phakathi kweemveliso ezinkulu zehlabathi, ama-fila amashishini anesimo esomeleleyo.

I-Fila: imbali yesakhiwo sezakhi

Inkampani yeFila yadalwa ekuqaleni kwekhulu elidlulileyo e-Italy kwaye yafumana igama layo kwifani yabasunguli bayo - abazalwana bakaPhil. Ekuqaleni kwakuyinkampani yokucoca, kwandelwa ukuveliswa kweengubo zangaphantsi, kwaye emva kweminyaka engama-62 emva kokubonakala kwayo ngo-1973, umsebenzi owona mkhulu wale nkampani wawuyimveliso yezemidlalo (ikakhulukazi yentenethi). Emva koko i-logo yakhe yokuqala yabonakala: "F", ifakwe ngesikwere. Iingubo zalo mkhwa zikhululekile, zizandla kwaye ziyimpumelelo. Ukongeza, kwimveliso yayo, ekhethekileyo, ngelo xesha, iteknoloji engenamandla yayisetyenziswe.

Ukuphakanyiswa kweFila njengenqaku lezemidlalo lalixhaswa kakhulu kukuba ubuso bakhe baba uBjörn Borg, inkwenkwezi ye-tennis yehlabathi. Kwiingubo zalolu hlobo, wawuthatha umqhubi we-Grand Slam ngezihlandlo ezili-11. Umzekelo weBorg ulandelwa ngabanye abadlali abawusayine isivumelwano kunye nenkampani "Phil".

Ngokuhamba kwexesha, inkampani yaqala ukuvelisa izixhobo kungekuphela kwintenethi, kodwa kunye negalufa, ukugijima, ukubhukuda, ukufaneleka. Kamva badibana neentaba, i-ski kunye ne-motor racing. Kwaye, ke, baqala ukuthunga izicathulo zemidlalo.

Kwiminyaka eyi-90 i-brand yafumana udumo lwehlabathi lonke, kwaye ngo-2003 inkampani yathengwa yinkampani enkulu evela e-USA. Kwiminyaka emi-5, uphawu lwangena phantsi kolawulo lwe "intombi" yaseMzantsi Korea yaseMelika kwaye yafumana ukuqwalaselwa kwimakethe yaseAsia.

Amaqhawe amabhinqa amaFila

Inkampani iFila ivelisa izitya zabasetyhini kuzo zonke izihlandlo. Ngokuqhelekileyo, lo mzekelo umhlophe, umnyama okanye umnyama ngokugqitywa kunye nokumhlophe okanye kumbala kwiintambo zokuthambisa izithoni. Kwinqanaba - ezinjengale ndawo:

Ukuba unomdla wokuqala kwaye uchithe ixesha elininzi kwiinyawo zakho, jonga ngokukhawuleza imodeli ye-futuristic ye-women's sneaker Fila Akira. I-toptile ye-textile ixhaswa ngefayili yeplastiki, ejikeleza unyawo ukwenzela ukuba i-sneaker "ihlale" emlenzeni. Isiqulatho esiphezulu sikwenza ukuba ungakhathazeki ukuba kufuneka uphume esitratweni emva kwangoko imvula, kunye ne-ethylene vinyl acetate, ephuma kuyo yedwa, yenza izicathulo zikhanyise kwaye zihlume.

Yintoni enxiba ngayo izambatho zamabhinqa zikaFila?

Ekubeni ama-sneakers, okokuqala, izicathulo zezemidlalo, ziya kulungelelaniswa neempahla zendlela efanayo. Nangona kunjalo, baya kubonakala bakhulu kwaye bephethe ijee okanye ibhulukwe khaki, kunye nekhasi labesifazane, ijezi, ibhatyi lesikhumba . Ukugqama okukhanyayo kwiinqumle, ukuba kunqweneleka, kunokuhlanjululwa kunye ne-accessory kwisikimu esifanayo sombala: isikhwama, isongo, amacici.

Izitya zokuqhuba iFila

Kutheni abadlali abafana nokuqeqesha iimpahla kunye nezihlangu? Okokuqala, ngenxa yokuba kulula ukuqeqesha. Izicathulo zokugijima ekusebenzeni iFila, njengezinye iimveliso zezemidlalo zenkampani, zenziwe ngokukodwa ukuze kube lula ukuzibandakanya kuzo.

Phakathi kweemodeli ezihamba phambili, unomdla kakhulu, mhlawumbi, uya kuba ngabafazi be-Fila Surrei. Ziyimpahla, ezithetha "ziphefumula kakuhle". I-sole flexible inokunyuka okongeziweyo ngenxa yendlela ethile yokunyathela. Kwaye banokukhawuleza kwaye bathuthuke ngokukhawuleza: akukho mfuneko yokuchitha ixesha lokumisa okanye ukuphosa.